Academic Journal

Enabling and Cultivating Wiser Consumption: The Roles of Marketing and Public Policy

2021 Journal of Public Policy and Marketing Lucie Ozanne Jason Stornelli Michael Luchs David Mick Julia Bayuk Mia Birau Sunaina Chugani-Marquez Marieke Fransen Atar Herziger Yuliya Komorova Elizabeth Minton Farnoush Reshadi Gillian Sullivan-Mort Carlos Trujillo Hyeyoon Bae Tavleen Dhandra Miguel Zúñiga

Journal Details

Journal of Public Policy and Marketing, 2021

Keywords

Marketing

Journal Article, Academic Journal

Enabling and Cultivating Wiser Consumption: The Roles of Marketing and Public Policy

Journal Details

Keywords

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